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Nurturing the next generation of innovators

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There’s something different about CeBIT Australia 2014. Sure it is a new venue, there is a conference, new products and flashy marketing. What really stands out for me is the number of start-ups. We had them in previous years, but never that many. Walking around and talking to people, I can’t stop feeling that it is a sign that a deep change is currently underway in IT.

New generation of innovators

What can be immediately noticed is the generation gap between established vendors and start-ups. While the established companies have experience and maturity on their side, the start-up section is filled with people in their 20s, early 30s max.

You can feel energy and passion from these innovators, which compensate for the lack of experience that can be shown from time to time. These days, young people don’t hesitate to create a start-up if they have an idea. Talking to a few of them, they even outsourced development, which is just an enabler of the idea.

I know that many of those may not succeed, but there are gems amongst them that have great potential. The web and the explosion of touch-enabled mobile devices have moved IT into a more mature phase where technology like operating systems, database, programming languages are secondary to added value, ease of use and functionality.

Innovation that’s out of this world

The other first for me was the four stands promoting space products and initiatives. One start-up had a product to solve the issue of old satellites that are not working anymore and proposed technology to remove them from their orbit and bring them back to earth, destroying them in the process.

Another one was working on a satellite to be sent out there. It changed my understanding of space technology; getting a satellite out there is becoming affordable as we now have the technology to develop miniaturized satellites that fit in a 10cm cube, weigh around 1kg and can be launched a dozen at a time.

It is great to see such innovation at CeBIT. It shows that IT is in a transformative stage, which will bring us new products and services that we can’t even imagine today.



Paul Goepfert

Paul Goepfert

Paul Goepfert is the Marketing Manager for ERP vendor Pronto Software. @PaulGoepfert

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