If you’re staying on top of the news or watching the technology radar then this observation is not going to take you by surprise. In a recently published survey by BRW and the Australian Communications and Media Authority there are now more than 8.5 million or 49% of the adult population using smartphone. This figure is quite telling given that only a couple of years ago it was 38%. What is more interesting about this figure is who was targeted in the survey. Adults although more affluent then their younger counterparts are not typically the technology adopters or advocates. This means that the culture, cost and ease of use barriers have been surpassed, with the real focus at hand now on reaching out to the mobility enabled marketplace.
In part one of this article we focus on three key touch points to managing a successful mobile strategy:
Given the supply chain is the backbone of many businesses, there’s never a bad time to do a quick health check. Many touch points are obvious but often considered too complex for a simple fix. Regardless of what state we believe we’re in, it makes sense to place the magnifying glass on our businesses to form an honest perspective of how we perceive ourselves and how other might perceive us.
Yes this is a clean article; it’s safe to read on. While shopping in Sydney city on the weekend I walked by the Apple store and what struck me was how long I was lingering outside, looking at what people were doing inside the store. This was a retail fishbowl!
In there we a number of people sitting against the window doing emails, presumably using the free WIFI, there are people getting what appeared to be free instructions and other testing the latest products. They all looked like they had a purpose or at least wanted to appear purposeful.
You will find that the one thing that everyone agrees with in any kind of project is to have a consistent methodology.
If you have an easily understood and repeatable methodology then you increase the likelihood that project success can be repeated. That is not to say that the methodology must be a set of rigid and minutely defined steps. There still needs to be flexibility to adapt to environment, resources, timeframe and the nature of the project. For example a project to implement an entirely new ERP will differ from a project to change the way inventory is valued. The methodology must be scalable, flexible and adaptable.
Here are five stages worth looking at if you would like your next implementation delivered on-time, on-budget and on-expectations.